Indian handset maker Micromax has released a cricket anthem inspired from an inspirational cricket son to help cheer our #MenInBlue.
Following the success of Roobaroo, the Micromax Unite Anthem released during Independence Day last year, the mobile handset maker has now come up with another anthem to unite Indians around cricket.
The Micromax Chale Chalo anthem brings together nine artistes, singing in nine languages set to anew age rock beat. Launched in association with Sony Music Entertainment India, the anthem has been rewritten and re-masteres in Hindi, Punjabi, Tamil, Bengali, Gujrati, Marathi, Malyalam, Kannada and Assamese. The track has been produced by Gaurav Gokhindi and performed by Beeny dayal, Raghu Dixit, Shalamli Kholgade, Akriti Kakar, Karthik, Zubeen Garg, Shakthisree Gopalan, Kavita Seth and Hari and Sukhmani.
It's sounds cool and what's more - it features a bunch of young artists.
The handset maker has been encouraging social shares through a contest. Micromax has been asking its fans to watch and share the anthem for a chance to win the Inite phone. One needs to share the video using the hashtag #MicromaxChaleChalo. Sony Music India is also sharing the anthem on its Twitter page.
Following the success of Roobaroo, the Micromax Unite Anthem released during Independence Day last year, the mobile handset maker has now come up with another anthem to unite Indians around cricket.
The Micromax Chale Chalo anthem brings together nine artistes, singing in nine languages set to anew age rock beat. Launched in association with Sony Music Entertainment India, the anthem has been rewritten and re-masteres in Hindi, Punjabi, Tamil, Bengali, Gujrati, Marathi, Malyalam, Kannada and Assamese. The track has been produced by Gaurav Gokhindi and performed by Beeny dayal, Raghu Dixit, Shalamli Kholgade, Akriti Kakar, Karthik, Zubeen Garg, Shakthisree Gopalan, Kavita Seth and Hari and Sukhmani.
It's sounds cool and what's more - it features a bunch of young artists.
The handset maker has been encouraging social shares through a contest. Micromax has been asking its fans to watch and share the anthem for a chance to win the Inite phone. One needs to share the video using the hashtag #MicromaxChaleChalo. Sony Music India is also sharing the anthem on its Twitter page.
Cricket, music, friends, family. It's time to gear up and cheer for Team India with #MicromaxChaleChalo http://t.co/C5BVATKHCz
— Sony Music India (@sonymusicindia) February 14, 2015
Watch the Micromax Unite Cricket Anthem & win a Unite Smartphone! Participate NOW: http://t.co/lsdtdFZv7p #MicromaxChaleChalo Retweet
— Micromax Mobile (@Micromax_Mobile) February 14, 2015